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New Year's Resolutions

I'm a total cliche when it comes to new year's resolutions. I change my diet for about a week, organize a few drawers in my house, and then quickly forget what I had originally resolved to do. And I just can't cut back on my coffee intake no matter how hard I try. So, forget it. No more resolutions!

This year I'm forgoing personal improvements for a hearty list of art-based home projects. Inspired by Apartment Therapy's January Cure, Young House Love and dream to be part of the West Austin Studio Tour, I've created a pretty thorough list of painted furniture and art pieces for my soon-to-be progressive home gallery. I'm looking forward to making it all happen. Take a peek!

Cheers to a fantastically creative 2014!

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A mural comes to life

The Town Lake YMCA recently commissioned me to paint a mural about faith and community. The Y was beautifully renovated last year, but in the process they lost a wall with a mural of Jesus Christ. The YMCA is, of course, a Christian organization at its roots, but it has grown over the last century to be an incredibly diverse and inclusive community. Tiffany Patterson, the director of the Town Lake, wanted a mural that reflected the contemporary YMCA community - both spiritually and culturally diverse. We brainstormed ideas, and the sketches below represent the original mural concept and redesign based on staff feedback.

This was such a fantastic project for me, and quite a ways out of the scope of my usual work. As I generally paint in a very simple graphic style with characters mostly in silhouette, this piece was a challenge and a test of my abilities as an artist. I believe my last painting of people was a giant self portrait rendered for a painting class in college (which I haven't seen since because it's a bit creepy to look at a 4ft x 4ft image of your own head). But I digress...

This mural truly was a joy to paint, and it was fun having my process on display for all the stationary bike riders in the vicinity. The YMCA really is an amazing community, and I felt the support from the members and staff as they came by to chat with me while I worked. Thank you, Town Lake YMCA, for your amazing support of the Austin art community!

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Exterior Upgrade

This is just a quick before and after view of what a simple mural can do to improve an exterior space. Way better, right? 

Before:

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After:

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Furniture Painting...With Kids!

My dear husband and I have been quite busy lately (I mean, aren't we all, right?) and working a lot on the weekends. We've taken on some serious tag team parenting - I paint for six hours on Saturday till the end of nap time; he goes into the office on Saturday afternoon till dinner; he goes to a casting call all day Sunday; I leave the house to work on some sketches on Sunday evening. We kind of miss each other. 

We promised some actual, for reals family time this past weekend. The feral one (older brother) wanted family time to involve painting furniture since I haven't let him help me lately. I thought that was an awesome idea. Dear husband was not so sure. Luckily, the feral one and I are good at ignoring dear husband's voice of reason. 

Here's the play-by-play of Saturday afternoon's kid-friendly-ish painting project.

Step 1. Find a piece of furniture in the house that we don't care about. Pretty easy for us since so much of our furniture is from Target or Ikea. We found a porch side table that seemed perfect.

Step 2. Design decisions. "Feral one, what should we paint on the table?" "A dinosaur eating a honey badger!" "Obviously. Why did I ask?"

Step 3. Draw and cut out a stencil out of contact paper and affix it to the table top.

Step 4: Give the boys paint pens and let them go to town. Let paint dry.

Step 5: Tape around the table legs, give boys paint pens and let them at it again.

Step 6: Add a couple of finishing touches as directed by the feral one. "Mom, can you make them talk?" "Yeah, buddy! Of course."

And done! True awesomeness, right?

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Happy Birthday, Avery O Design!

It's been one year since I officially started my business, Avery O Design. Still so young, but slowly growing! It's time to list my first year accomplishments and give myself a little happy birthday feel good moment:

  1. I've completed nine murals for clients, with two more commissioned pieces being painted in the next month. 
  2. I've completed three mural pieces in my own home. 
  3. I've begun playfully and experimentally painting furniture.
  4. I've led a community mural project at the Austin Mini Maker Faire.
  5. I've built two websites.
  6. I've learned marketing via social networking and I've kinda gotten into this whole blogging thing.

Huh! Okay, not a bad start looking back at it. In fact, I'm pretty proud of all that I've accomplished, especially since it's been done with two wild toddlers around most of my days. 

So, what's a birthday without presents? No, no. Not for me, silly. A present for you! Well, a present for ONE of you. I just finished painting this nightstand/sidetable, and am giving it away to say thanks for all of the love and support in my first year of business.

Interested? GIve Avery O Design a shout out on Facebook, Twitter, Pinterest or wherever you socially network and leave me a comment with any suggestions for my next furniture project. A lucky one of you will get a birthday present from me! Oh, I do love birthdays!

Much love and thanks, Avery O

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A look back to the beginning

A little over four years ago I was pregnant with my firstborn. I didn't nest. I didn't dwell on the perfect crib bedding. I didn't agonize over the perfect paint color. I didn't pick a theme or analyze the current nursery trends. My dear little baby had no nursery, just a crib placed directly next to the refrigerator in our one-roomed loft. 

We moved into our house when he was three weeks old. Designing a nursery with a three-week old just wasn't in the cards, so the crib and dresser/changing table came into our bedroom with us. The "nursery" was set up as the guest room. 

My son, finally in his own room at one year old.

My son, finally in his own room at one year old.

After his first birthday it was finally time to move our dear baby into his own room. It was agonizing. Such a sad, sterile room! No baby should have to live there! So, I blocked out a weekend, and I painted. I painted him a little forrest with some leftover paint and cheap foam brush, completely freehand and on a whim. I cut out paper leaves from an old Kurt Vonnegut novel and pasted them onto the branches. It was a labor of love, and it made me happy. And, it made him happy too, which was even better.

I remember going to work the following Monday and sharing a photo of my babe's new room with a co-worker. The photo got passed around, people oohed and aahed, and my little business idea was born. Could I do this as a living? Would others actually pay for my creativity and labor? Is this crazy?

It took me another baby and two more years to finally get up the nerve to give it a  go. And here I am, at home with my crazy kids, still working and doing something that I love. 

My first mural is far from perfect. In fact, I look at it every day and critique the messy lines, the wonky shaped branches on one wall, the amateur quality. But, it is still one of my favorites, and it reminds me every day how much I like what I do. It is a special little room, a happy little room.

The room has grown as the boys have grown. We keep it simple. It needs little else. It has changed from sweet little nursery forrest to a forrest for little feral beasts. I know that they will grow out of it one day, but until then it will remain our own, special, wild and wonderful place.

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Home(made) for the Holidays

Oh, dear! Christmas is here. Well, not really, but Retail World reminds us that it is quickly approaching. This is the first time I have ever had to think about the holiday season from a sales point-of-view, and I'm both excited and overwhelmed by the potential. And wildly unprepared. It's okay, it's okay. Baby steps. First, what's my plan? Okay, here goes. I'm formulating a plan.

  1. Produce inventory to sell. Oh, yay! My favorite part. I've been asked to sell some of my furniture pieces at Toybrary's Toy Swap and Christmas shopping event on December 7th. How lovely! I'll primarily be painting kid-friendly small dressers and step stools since the audience will be parents with young children. Come shop!
  2. Offer holiday specials. Well, obviously. Awesome specials? Let's do it. 
  3. Promote like crazy. Dear Facebook and Twitter, you may be hearing a lot from me over the next few weeks. Let's get chummy.
  4. Set my limits. Ahh. Here's where is get's interesting. There are six weekends before Christmas (remember, this is when I get most of my work done due to the feral children at home with me). One will be filled with family Thanksgiving; one will be spent on the road; two will be filled with already commissioned murals. So, two weekends left open for painting new things.... Yep, got it! No problem.

Okay, okay. Enough of my interior monologue. Let's get to the good stuff.

Holiday Orders

I'm really getting into painting and staining furniture, and lucky for you, custom furnishings really do make fantastic holiday gifts. If you or anyone you know is looking for painted coffee table, side tables, night stands, dressers or step stools as gifts, let me know ASAP! You must get your order in before Thanksgiving to guarantee a finished piece by Christmas, and once my job sheet fills up (see number 4 above) only holiday gift certificates will be available (but those will at least be hand painted too so that you can give something pretty). Gift certificates are also available for mural work, for all work will be completed in the new year.

Holiday Specials!

Here are the fantastic custom painting deals I am offering for this most festive of seasons:

  • A limited number of half-priced mural gift certificates - you pick the price and I'll paint twice the mural
  • $75 for large painted furniture (dressers and large coffee tables)*
  • $50 for medium painted furniture (nightstands and side tables)*
  • $25 for painted step stools*

*You can either provide furniture to be painted or choose wooden step stools or a piece from the IKEA  Tarva series (added to the total cost, obviously). I'll even make the trip to IKEA and put the furniture together for you! I mean, that alone totally worth the price, right?

Ooooh! This will be fun. Let's do business. Get in touch today

Merry merry, Avery

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The Porch Makeover

The furniture was supposed to live on the porch just until we could replace it with nice outdoor furniture and was then headed for the dump. But, I just could never seem to get rid of it. Since it was supposed to be trash, living out it's final days, I let the kids go to town on it. Outside is where we paint, and everything on the porch but the walls has been fair game.

 

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A Business Plan...of sorts

Here's the snapshot of my day-to-day world. I have two spirited young boys. We call them The Feral One (age 4) and Snaggletooth (age 2), though the missing tooth is becoming less noticeable with the addition of the forehead scars and black eye. The boys are home with me for all but five hours a week. They are wild and keep me quite busy. Building a business with small children in tow is an adventure as well as a daily test of my sanity. I generally keep my creative projects far, far away from my tiny beasts. When I try to combine play time and creative work time the result looks a lot like this.

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Thanks for helping, my boys! (More on this redo project later). Furniture painting projects and at-home crafting projects are limited to those few hours each week when the boys are at pre-school or weekends when my dear husband can take the tiny beasts off of my hands. 

But, a glorious thing has just started to happen. My boys are finally starting to entertain each other. During the day I now have little moments of time, 10 to 30 minutes here and there, where I can work on non-art projects. I redid my website over the last couple of days during these little windows of calm and quiet time and after the boys went to bed.  Amazing. 

I've also been able to spend time focusing a bit more on a plan for growing my little business. It's been an interesting process. I started with a pretty solid plan, but as with most things in life - especially those things involving small children - plans morph. Figuring out how to my ideal vision fits in with my reality has been interesting, to say the least. 

I've started listening to podcasts and following the Facebook feed of The Mogul Mom. I feel a bit dorky and cliched focusing on the "momprenuer" aspect of all of this, but I can't help it. The boys do take up most of my time, and I can't separate my business life from my at-home life very easily.

My original business plan was pure business. I had set financial goals and clear strategies for growth over the next five years. While I haven't completely scratched that plan, I have amended it quite a bit. It is no longer a business plan but rather a life plan. Instead of my financial goals driving everything I now have financial, artistic and personal goals playing equal roles. While my financial goals are based off of commissions and sales, my artistic goals are about recognition and involvement in Austin's art and design and also parenting communities. My personal goals include things like life flexibility and keeping the craziness in check. 

Integrating my life and artistic goals into my business plan has been refreshing. I somehow feel like I am no longer wasting time doing whatever I am doing at the moment. I'm not taking time away from one priority but rather focusing on one of my other priorities. Avery O Design is not my only business, nor is it separate from my other business. Snaggletooth and The Feral One both make it possible and give me reason to paint, design and be creative. Whether I am making a creative space for them, being inspired by them or even involving them in a project, it's all business, and you know what? It's all good.

 

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Murals vs Wall Decals

In all honesty, I love the modern design of some of the wall decals out there. I noticed recently that so many of the murals that have inspired me on Pinterest are not, in fact, murals but rather decals. So what's wrong with decals? Great designs. Fairly inexpensive. Temporary. Nothing wrong with any of those things, right?

But, I still don't like them. Why not? Well, here are my top three reasons.

1. They look like wall decals. The photos you see in catalogs, on Pinterest and on design blogs are taken and edited by professionals. Don't be fooled. They never look that good in real life. They often have a plasticky glare when seen from an angle and they never look right on a wall with any kind of texture since, well, wall decals aren't textured. Kids' rooms are the only rooms that you can get away with using wall decals, but then there is my second problem with them.

2. Kids will pick at them. I promise. If you have a children under the age of 3 or maybe even 4, don't put a decal where it can be reached. My kids mess with everything. All kids mess with everything. They will get pealed off as soon as your kid realizes that they aren't painted on. Cheap ones will peal off on their own, even without a kid picking at them.

3. They are limiting. Most wall decals don't come in an endless array of colors like wall paint. You won't be able to perfectly match or compliment your wall color, furnishings or decor. Also, you won't be able to fit them to your space exactly. It can be quite tricky to work wall decals around windows or doors the way you want to.

As with most things, you pay for what you get. Cheap wall decals aren't ever worth it, and the higher quality ones may in fact be too adhesive for your own good. Some wall decals can actually damage a painted surface so that your "temporary" art work leads to a much more expensive fix-it job than just simply painting over a mural that you are tired of.

So, there you have my personal opinion on wall decals. Take it or leave it, and have fun decorating either way.

 

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Expanding Beyond Murals

Fall is here. It's time for a change.

I started this little business less than a year ago and have already managed to fit in a two-month hiatus in order to evaluate the business and refocus my energy. Just kidding! It was to play with my kids at the beach. Nonetheless, I have identified some pretty big issues.

1. My kids take up a lot of my time. And I like that. They're pretty fun. 

2. There is a small market for residential murals. When most people think of murals they envision a Tuscan landscape or cafe scene in one's kitchen or dancing bunnies and fairies in a baby's nursery. Those are pretty dated concepts. I'm working to change that idea of murals with contemporary graphics.

3. Austin has a lot of competition. Artists love this city. 

It's time for me to adjust and expand. I love designing and painting graphic murals, do hope and plan to continue, but also want to add something to my business offerings. My ultimate goal is for Avery O Design to offer a full graphic design portfolio for modern interiors including murals, painted furniture, textiles and framed prints.

I'm currently in the design and skill building stage of my transition. I'm taking a number of art classes and workshops through the Girls Guild and the Dougherty Art Center and will continue to paint murals throughout the year. I'm also hoping to teach myself Photoshop and Illustrator. I'm sure I'll get to it soon... maybe when the kids are sleeping.

Looking forward to seeing where this all takes me.

 

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Super Duper Fall Promo

Summer is here.  I'm heading up to Michigan with my family for a two month vacation from the Austin summer heat. I will be sketching and painting while up there, but mostly playing with the kids on the beach. What a life!

After my summer holiday, I'll be ready to get busy again. I'm hoping to fill my fall calendar well in advance to give me more summer play time.  I am offering an amazing early bird fall promotion, but you have to book now to get the great deals.

Check it out:
*$250 for ANY FULL RESIDENTIAL MURAL (up to 100 ft2, plenty of designs to choose from) 

*$50 PICTURE FRAME MURAL great for displaying kids' art or family pictures

*$50 TREE MURAL for jewelry display in a bedroom, bathroom or closet


*BUSINESS REFERRAL PROGRAM - Do you know of a local business that could use a mural? Does your doctor's office, or kid's school need a facelift?  Make some money by referring Avery O Design and earn 10% of any new business acquired with your help!
 

I'm making reservations now through the end of July for September, October and November. A 20% deposit is required to hold your reservation and secure the promotional rates.

Gift certificates are available and make wonderful treats for new or expectant parents.

I look forward to hearing from you! Call or email to book now. 

Happy summer,

~Avery

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